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HubPages – Better than Squidoo?

Posted on May 19 2008

Hello dear reader. You look lovely today. HubPages

Question: Are you a member of HubPages?

You will surely by now have heard of HubPages.


If not, get on over to and sign up! HubPages is a site very much like Squidoo. But with enough differences to be able to tell they are not trying to be or copy Squidoo. There are as many differences as there are similarities, and this will be a short guide of what you need to know to get your first hub off the ground.

If you are a Squidoo fanatic, you may not like HubPages. Like a football team. You support Squidoo, and HubPages is a rival. BUT. You are on Squidoo to get visitors, fans, and money. And HubPages can help with each of those things. The big orange Squido doesn’t mind if you play in another playground, so don’t feel bad.. 😉


Lenses and Hubs…

So. A page on Squidoo is called a lens. And a page on HubPages is called a hub. Simple.

Modules and Capsules

A module on Squidoo…. is called a capsule on HubPages.

There aren’t as many capsules on HubPages as there modules on Squidoo, but enough to make a good page. They could REALLY do with making more, but I guess they will at some point.


The Google Ads on Squidoo lenses belong to Squidoo. And then that money is divided up a few different ways. They first cover expenses, then split the money between almost all lenses, based on lensrank.

The Google Ads on HubPages belong to you 60% of the time, and HubPages HQ 40% of the time. Basically. It then gets a bit more complex with referring people to hubs, etc. But I’m coming onto that…


If you refer someone to Squidoo (meaning they sign up because of you) you will get $5 when that person earns their first $15. As an bonus, that person will also receive an extra $5 just like you. This is ok, but HubPages offers a WAY more lucrative option!

If you refer someone to HubPages, you will get 10% of all the Google ads displayed on all their hubs… until the end of time! Amazing! The 10% that you get is taken out of the HubPages 40% ad share (so your referral is not worse off because of this 10%). So let’s say you put your link on your blog or website or lens or hub, someone joined because of you and made 100 hubs. And let’s say those 100 hubs were visited 10 times each a week. (I’m just making up numbers here.) That would be 1000 page loads. And YOUR Google Ads would be displayed in front of 100 of those visitors. So if you sign up a few people, it could turn into something very significant indeed. There is slightly more to it than that, such as how you can refer a visitor to ANY hub and get 10% of the ads there too, but nothing to worry about if you’re just getting started.

That’s all for now. I’m going to go and eat a yummy cookie.

If you haven’t joined HubPages yet, head to and get your first hub off the ground!

Lewis 🙂

P.S. Make a GOOD hub. Contribute. Don’t just go there to sell stuff. If your hubs are TOO promotional, they will get disabled.

Lewis Smile

Lewis Smile is a Writer, Blogger, Web Geek, and very much a daydreamer. He helps people for a living, and works online. See the Contact Info page to say hi. Find out more about him here.

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  1. Katherine says:

    I’ve signed up for hubpages and had my account for a while. I’ve done nothing with them – I don’t have one hub made. But, it’s on my list… really it is! 😉

    The transition from squidoo to hubpages has been a little rough actually. You’re right, it’s like rooting for a different team

  2. Kristine says:

    LOL, I agree Katherine! I feel like I’m being disloyal to Squidoo by signing up for Hub Pages. I really need to get over that…

  3. I finally set up my first hub recently. I also felt a little “guilty” about using Hubpages, but I’ve started building niche sites, and now it’s all about getting some good backlinks, and hubpages does a great job of it, just like Squidoo.

    Now I’m using both and it feels good. 😉

    Good to know about the referral payout, I didn’t realize that. That sounds like it could be pretty lucrative. Thanks for the info.

  4. BigJim says:

    nice post, lewis. i’ve been looking into this lately for a new site i’m developing. i pretty much understand how you get referrals for driving traffic to a specific hub. haven’t figured out how to get credit for referring someone to sign up at hubpages. i know you can help me with that.

  5. MrLewisSmile says:

    @BigJim – I just posted about it at my hubpages blog here: 🙂

  6. RUTH says:

    I use both Squidoo and HubPages. I think the main difference between the two is this:

    SQUIDOO–you can write about or insert more commercial items and more commercial links. Have earned more money here than Hub. Forums seem to be “all business” and not so social.

    HUBPAGES–only a couple direct links for commercial purposes per Hub. Hub is more about the “writing of an article” than the “selling with an article”. Also,(hate to say this–my personal experence only) Hub has lots more friendly people there who interact with each other on a daily basis.

  7. khassandra says:

    I am a member of Hubpages and I can say we can really earn from there. I’ve been a member for 2 years but been active for just 4 months. I’m expecting my first check from google next month and most of my earnings there are from Hubpages. Signed up with Squidoo more than a year ago but just made my first lens 2 days ago. So, I can say I’m still a neophyte with Squidoo. I will be writing for both as I read many good reviews about the two. Thanks for the comparison and it’s very helpful. Here is my Hubpages profile:

  8. Alison says:

    Thanks for sharing that. I think I will check out Hubpages today and see how different it is from Squidoo. Frankly I love how easy it is for me to create pages or lenses on Squidoo.

  9. Gina says:

    Wow, Lewis. This is good. Glad you made this post. Part of the reason why I leaned toward one over the other is because I literally thought Squidoo an Hubpages were rivals.

    But I see the use of maximizing both for making money as well as linking and gaining traffic. That’s awesome. Thanks for sharing.

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