Backlinks 1: The obvious #1!
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This blog post is part 1 in the
Google Jetpack: Backlinks
series of posts.
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This is the easiest source of backlinks for your lenses.
Your other lenses!
If you get 1 person looking at 1 of your lenses, you have just had 1 chance of a sale.
If you manage to get that person to look at another one of your (related) lenses then you have just doubled your chances of a sale.
If you can turn 1 visitor into 2, or 3, or 4, then we’re talking about gaining fans and customers, not just visitor numbers on your dashboard!
Here is a short list to tick off to make sure you’re doing everything you can to get more people into your Squidoo net:
1. Do you use the Featured Lens module on all your lenses? You can use the Featured Lens module throughout the content and at the bottom to direct people to your related lenses. The Featured Lenses module is probably my favourite module.
2. Do you Lensroll your related lenses together? This makes a list of lens links appear in the sidebar of each lens to the other lenses. It is really easy to forget to do this because you need to visit each lens in order to lensroll it (it can’t be done from the sidebar in edit mode yet), so make sure you don’t forget this one!
3. Do you link keywords in the text to your other lenses? You can use a linkmaker tool I created to do this step if you don’t yet know how to write a html link into your lens: www.buildmylens.com/linkmaker The tool spits out code for you to put into a Text module on your lens.
4. Are you feeding your lenses into an rss module? This won’t count as backlinks in Google’s eyes, but it will work to get people to explore more of your lenses. You can put an RSS module as the last module on your lenses, and use it to list your other lenses. Just use your own version of the following link as the RSS Feed URL, but replace mrlewissmile with your own Squidoo username: http://www.squidoo.com/xml/syndicate_lensmaster/mrlewissmile
Before you start thinking about what you can do to get backlinks from other sites and blogs first take a look at your growing list of lenses and see if you can do more to link them all together to create a huge network of links and lenses that a visitor could easily spend a few hours exploring
Lewis

Hello, my name is Lewis :)

Comment by Teddi on 11 January 2009:
Awesome article! I love the extra tips I find from lensmasters and I get excited when someone “in the knows” gives tips that I already do. I guess I am “in the know” too.
Now I am going to give you some free backlinks by adding this site to a list of sites to help lensmasters at
http://www.squidoo.com/tips_on_how_to_get_my_lens_noticed
and at http://addicted-to-squidoo.blogspot.com/
Thanks for all you do for lensmasters!
Teddi
Comment by JOOLOO on 25 January 2009:
Thanks Lewis Smile and Teddi. I really appreciate any help with these lenses.
Comment by ekim adminomcky on 9 February 2009:
i’m not sure it will actually help.
maybe i’m missing something.
Comment by Guitarnut on 1 June 2009:
Lewis!! Awesome. What else can I say? I want to give you a special thanks for the Hyperlink Maker. That makes my life much easier. Thanks a ton!!
Comment by LaraineRose on 3 June 2009:
Thank you Lewis. I have already learned so much from you and other lensmasters who are willing to share their knowledge. You were the first one to help me and I will forever be grateful (and you continue to help by your timely posts. Thank you a BUNCH!
Comment by Tiddledeewinks on 3 July 2009:
I’m still trying to figure all this computer/internet stuff out and don’t know how to use RSS yet.