For example, for me it’s Driving Lessons Cardiff.
Stick yours into Google and see what comes up. Knowing what you know about how Squidoo lenses rank in google, do you think you could rank in the top 5?
Try something else. Maybe Personal Trainer CITY, or Car Cleaning CITY, or Plumber CITY. Try anything!
Can you use your skills to outrank what is top right now for these local searches? I bet you could.
You can create a whole new income stream from even the simplest of lenses.
Let’s say you had a lens ranking at or near the top for Driving Lessons CITY. To you that lens may just be worth a few pennies a month, but to an actual driving instructor those extra clients could mean the difference between profit and loss! Offline businesses are looking for new ways to get more customers, and they are increasingly turning to the internet. But none of them know as much about ranking in google as you do.
You could:
- Build them a couple of lenses, for their most-desired key phrases
- Register them a free blog (or build them something more fancy like what I build at yournicheblog.com)
- Bookmark their lenses and blog posts on social bookmarking websites
- Write a couple of articles and submit them to EzineArticles
- Add their business address and site links and pics to Google Local [THIS IS BIG!]
- Make a video promoting their business using Animoto.com and put it on youtube, and on the lenses with a YouTube module (I’ve done this for some, and they turn out really great)
Seriously. I have had many friends and family members who run offline businesses think I have magical internet powers when I get them up into google.
You could charge a one off fee, or even a monthly ‘maintenance fee’ to keep things ticking over nicely. Maybe you could write one article a month, or make a lens or blog post every now and again to maintain things. And show them how to blog with their business news, too.
And once you’ve helped out 1 person, even if they are a relative, you can get a written testimonial from them and show other business owners the results you got for them.
You could even do a check on Google before you speak to someone to see if it would be an easy job for you or not.
Your Offline Squidoo Business Awaits!
TELL ME: have you helped out any offline businesses for people you know, using Squidoo? Share in the comments!
Lewis








Are you building a mailing list from your lenses?
Hello, my name is Lewis :)



